What is a start-up?

We have few different definitions of a start up or it may vary from person to person

●     A start-up is a process to solve a problem and give an obvious solution to a society in which success is not guaranteed

●     The start-up is starting a company  on a small scale which is funded by another person or by self

●     It can be an idea towards a problem to provide easiness to society

Key Points to start a start-up-

●     Make a proper business plan and presentation

●     Design logo and Website

●     Create social media identity

●     Register your company

●     Market survey or requirement  of your product and service in the society

●     Search for an investor

●     Create a marketing strategy and  discuss it with your team

●     Learn how to sell your product or service

  The following points have been explained in detail please read further if you have any confusion

MAKE A PROPER BUSINESS PLAN:-

What is a  business plan?

●      It is a well-written document that describes in detail the business and how it  will go in achieving the goal or it is the written roadmap in respect to marketing, financial, operational standpoints

Why a proper Business plan and presentation?

●      It helps to analyze that your plan is on the right path or not

●     It will help you make decisions and to avoid big mistakes

●     Investors want a written plan before they give you money or they invest in your business

●     Aim to have a well-documented plan that speaks for itself

●     Proper presentation attracts the investor to invest their money in your idea

●      the presentation shows the dedication and your process in that business

DESIGN LOGO AND WEBSITE

 LOGO is important:-

●     Designing a logo is important because it attracts  the audience and converts them as your customer sometimes

●     It works as the image  of your startup

●     A logo tells the story on which your brand is built.

WEBSITE is important:-

●     It gives an online presence to your business 24×7

●     It tells that how serious and professional you are

●     It provides information about your business

●     A website act as a company’s portfolio

●     It works as an identity card of your startup

CREATE SOCIAL MEDIA PROFILES

●     It plays a huge role in building trust and getting new customers for your business

●     It helps to maintain the relationship with existing clients

●     As everything is getting into digital form so it is a necessity  to build a presence on social media platform

●     You can communicate with your customers in an easier way

REGISTER YOUR COMPANY

WHAT IS COMPANY REGISTRATION?    

●     It is the process to legally publish your company

●     You get the legal right to do business

●     Company registration is irrespective of its size

WHY IT IS IMPORTANT?

●     It is important because it provides legal protection to your business

●     It is an easy and affordable step to take

●     It provides you legal rights to do business

●     It helps in lowering your tax burden

●     It takes off the individual burden

BENEFITS

●     Limites liability:- in this owners and director remain isolated in case of business failure

●      Entrepreneur can get an easy business bank account and loans from bank or investor

●     Tax rates are lower in companies while comparing with individual

MARKET SURVEY

●     It is the most important thing while you are running or starting a startup

●     It helps you to know about your target audience

●     It helps you to tell the requirement of your product or service

SEARCH FOR AN INVESTOR

●     To run a business you need money and an investor is a person who will fund your business so your business can run properly

●     Investor play an important role in the success and growth of a company

●     There are 5 types of investors-

1.    Banks

2.    Angel investors

3.    Peer to peer lenders

4.    Venture capitalists

5.    Personal investors

MARKETING STRATEGY

●     It refers to the reaching of product or service to the customer

●     Marketing strategy covers 4 points

○     Product

○     Price

○     Place

○     Promotion

●     Marketing strategy informs about marketing plan

HOW TO SELL PRODUCT OR SERVICE

●     Study the product or service

●     Show the perks of the product or service to the customer

●     Communication should be soft

●     Know your customer

●     Be honest with your product or service

●     Do not put false perks of your product